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For years, the AI world has been obsessed with one idea: if you make a model bigger, it becomes smarter.More data, more parameters, more compute — repeat. This mindset gave us impressive tools. Chatbots that can write essays, models that generate images from a sentence, assistants that summarize long documents in seconds. Scaling worked… up to a point. But lately, we’re running into a wall. Even the best models still make obvious mistakes. They reason poorly, forget informati

A recent tweet featuring two nearly identical café portraits has reignited a rapidly escalating conversation: we have reached the point where AI-generated imagery is no longer meaningfully distinguishable from real photography.   The post shows a young woman seated at a wooden table, head resting in her palm, with a bartender working in the background. One image was generated by artificial intelligence. The other was a genuine photograph. What makes the tweet so compelling—a

Every time a major entertainment brand announces a new experiment involving generative AI, social media erupts with quick takes, hot opinions, and fears about what comes next. It’s become almost predictable. But outside the noise, something more interesting is happening:the creative industry is entering a transition period where AI isn’t replacing people — it’s expanding what creators and audiences can do. Rather than framing these announcements as a cultural crisis, it’s wor

Everyone’s talking about the “AI bubble.” Some whisper it. Some shout it. But almost everyone feels it — that uneasy tension between unstoppable hype and uncertain reality. Every week brings another record valuation, another model launch, another promise to “redefine the future.” Yet behind the noise, a quieter anxiety is spreading: is this sustainable? Are we watching history’s next great tech revolution — or simply inflating another bubble destined to pop? The truth lies so

When most people talk about “prompt engineering,” they imagine it as a technical skill — choosing the right words to make AI do what you want. But that’s not actually what separates amateurs from professionals. What matters more isn’t what  you say to AI, but how closely its frame of understanding matches yours. That’s called Context Symmetry  — and it’s the real foundation of advanced AI work. The Real Problem Isn’t Bad Prompts — It’s Asymmetrical Context When you ask AI for

A new frontier is emerging in the evolution of artificial intelligence — not smarter algorithms, but more human-seeming ones. These are the systems that smile in text, mimic empathy, recall your past chats, and even apologize when they “hurt your feelings.” They don’t actually feel remorse, curiosity, or affection — but they’re designed so convincingly that many people forget that difference. This phenomenon now has a name among AI ethicists and developers: Seemingly Consciou

Generative AI is changing everything — how we write, design, code, and even think about creativity. But beneath the excitement, there’s a quiet crisis unfolding: the same technology built on the shoulders of open source might end up destroying it. For decades, open source software — known as FOSS, short for “Free and Open Source Software” — has been the invisible engine of the internet. Every time you check your email, stream a show, or use an app, you’re relying on code buil

I recently read an article by Sacha Alanoca and Maroussia Lévesque arguing that the US is  regulating AI — just not where we expect it. And yet, as interesting as that is, my gut feeling is that the regulation still isn’t enough . The authors correctly highlight that while a lot of attention is on whether AIs like ChatGPT or image-generators are being checked for bias, misinformation or misuse, the U.S. government has been more active behind the scenes: restricting access to

Understanding Luma’s visual reasoning and how machines “read” emotion without words Most AI visuals begin with language — prompts, modifiers, camera angles, style keywords. But what happens when you remove language entirely? Recently, I gave Luma AI not a prompt, but an image I had already generated — a quiet, surreal scene of a lone figure surrounded by blurred, ghostlike faces. No description. No keywords. Just the raw visual. The original image provided. Luma responded — n

Lately, I’ve been revisiting Geoffrey Moore’s Crossing the Chasm , a classic that explains why breakthrough technologies so often stall...

Not long ago, my feed filled with photos of Friend.com ’s  New York subway campaign—bright, minimalist posters for a necklace that...

Bias in artificial intelligence is often discussed in the context of explicit stereotypes—obvious cases where a system produces harmful...

Why Lasting Peace Depends on Sharing the Same “Mental Model” When we talk about diplomacy, we usually focus on interests : borders,...

Intrusive thoughts are strange things. You could be in the middle of brushing your teeth or walking to the bus, and suddenly your mind...

We’ve all felt it. You sit down with an AI tool, ready to get work done, and instead of clarity you hit friction. You give a prompt, get...

AI is changing how we work at a breathtaking pace. Whether you’re in marketing, HR, design, or strategy, you’ve probably seen the phrase...

Over the past few days as GPT-5 rolled out, I’ve been running a personal AI benchmarking experiment to test how different models handle...

We’re in a time where AI is reshaping how professionals present themselves online. Used well, it can be empowering - helping people...

The landscape of digital marketing is evolving fast. With the rise of generative AI tools, marketers are moving beyond traditional...

As video generation tools evolve, creators are discovering that  how  you prompt matters just as much as  what  you prompt. In...

AI-generated images are everywhere now - chances are, you’ve already seen them woven into ads, social posts, or promotional campaigns...

Prototyping Has Entered a New Speed Class Traditionally, prototyping was a labor-intensive process. Designers moved through sketches,...

The overlooked skill AI still relies on: human context. AI can do a lot. It can write emails, generate ideas, analyze text, and automate...

In a world rapidly adapting to generative AI, how we ask is just as important as what we want. Whether you're in UX, marketing, content...

We often treat AI like it's rewriting the rules of interface design - but in many ways, it’s just reminding us why the old rules still...

There’s a question we’ve been asking a lot lately: “What can AI do?” It’s a fair question. We’ve watched generative AI compose music,...

One thing I’ve noticed working at the intersection of design, AI, and product strategy: the most human problems are often the hardest to...

As AI systems become more advanced, the role of thoughtful design becomes more critical. This article expands on key design...

In  Designing Games , Tynan Sylvester shares a deceptively simple story: A child desperately wants cookies on the kitchen counter. He...

In today’s fast-moving digital world,  simply being online isn’t enough . To stand out, brands must be strategic, data-informed, and...

In the world of traditional software, product development often follows a neat linear sequence: Plan → Build → Test → Deploy But when it...

If you’ve ever dabbled in machine learning, you’ve probably come across decision trees, those branching structures that split data into...

Every few months, a new wave of generative AI tools seems to emerge; image models producing photorealistic art, AI writing tools...

Over the past few weeks, I’ve been digging deep into how organizations can responsibly implement AI. From explainability to ethics, from...

We used to spend hours - sometimes days - turning an idea into something testable. Wireframes, user flows, mockups, approvals. It was...

We love to talk about building frictionless, intuitive AI systems. But sometimes the smartest systems still feel wrong. Ever used one of...

In customer support environments, timing and prioritization are everything. One overlooked message can quickly snowball into an escalated...

In AI design, the real  success isn’t in the model — it’s in the mindset. Recently, I revisited some core principles that ground AI in...

We used to spend hours - sometimes days - turning an idea into something testable. Wireframes, user flows, mockups, approvals. It was...

I’ve been rereading The Art of Game Design: A Book of Lenses by Jesse Schell, and Chapter 1 felt like a breath of fresh air ✨📗  ⭐ The...

📚 Lately, I’ve been diving into Actionable Gamification: Beyond Points, Badges, and Leaderboards by  Yu-kai Chou , and it’s really...

💭 We talk a lot about AI replacing jobs, automating workflows, and optimizing outcomes. But efficiency isn’t the same as engagement. And...

Been continuing my reading of these two awesome books and had some more thoughts about branding and design thinking + AI that I wanted to...

Here's what I've learned recently while reading You Are a Brand by Catherine Kaputa & The Design of Everyday Things by Don Norman:

I just finished Don Norman's brilliant analysis of the "Gulfs of Execution and Evaluation" in design, and I had to share how perfectly...

AI isn’t just crunching numbers anymore.